Thursday, November 13, 2008

New Day Rising




Sometimes things are so chaotic it seems they couldn't get worse, and then they do. Should be posting the news that a temporary, beta sort of website is going up to do the retailing of some excellent product. This economic collapse seems like the worst time to be trying to sell strange looking but high performance surfboards and exceptionally nice photo books but that's how we operate around here, so the site, or at least a version to give the idea of what we'll be doing, is nearly done. There should also have been some new insanely fine surfboards available, but a last minute emergency has me heading back to the shores of NZ for a couple of weeks, and it all goes on hold. Ah well, I may still have the site up before I go given I can deal with no sleep for a day or two, and the new boards will be delayed a few weeks but it'll all happen eventually. The very useful Andrew Kidman has stepped into the breach to help out and ensure the blog gets not only an update, but a stylish one by sending these excellent images of Dave Rastovich putting one of Mackie's flextails through it's paces recently. There should be an available 5'10" one of these in the next board arrival, and there's all sorts of epic new design work taking place in the Swift thinktank, complete with successful test sessions and stoked riders. This is all getting quite interesting so I'll be back soon.

AN UPDATE: Go look at Safe To sea- he's posted purchasing info for Musica Surfica, the award winning film where Derek hynd tells us to get rid of our fins. Brilliant.

4 comments:

NiegĂ  said...

Have a good trip!! Some of us think that times of crisis are ideal to try new things out. If you succeed at launching a project now, you'll be ruling the world when the good times come back. Well, at least that is what i hope!

NiegĂ 

pushingtide said...

Good luck! Cool shots.

Rob?royal said...

loving all this great stuff.

sorry to hear about the emergency, and hope all is well.

Kirk said...

thanks for the thoughts gents, all is going well- I'm done in but the website is at least up and I got a surf. I'll worry about the boards when I get back...